In this article, I thought of writing down my idea on how a Malay content writer can make use of his or her writing skill to build a successful and stable home based online business.
Why Malay content?
In terms of content on the internet, Malay content has a smaller percentage compared to English content.
This is a good thing because Malay articles have less competition on the web.
If you were to publish a piece of Malay content on your website or blog, your article will rank easier on the search engine such as Google.
Now, how can you make use of your writing skill to build an online business which you can run from your home?
You can use your writing skill to write Malay article on your blog to drive traffic to your website.
What should you write about?
The idea here is not to writing a piece of content for the sake of writing.
Your article has to be written with the goal of attracting targeted visitors to your online business.
I’ll eleborate further.
Since March 2018, my husband and I have been building our own online business which we operate from home.
We partnered with local company which specialised in the health and wellness field.
The product we are promoting is a unique compression pants imported from Japan. The picture below is me wearing the compression pants.
The traffic to our website was generated using content marketing.
Content marketing is a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined audience — and, ultimately, to drive profitable customer action.contentmarketinginstitute.com
My husband and I will write English articles explaining the benefits of the compression pants and publish on our website.
These articles are being searched and found on Google thus driving traffic to our business website.
When potential customers landed on our web pages, we will engage with them on WhatsApp to close the sales.
Our business model has been working well for us and our online home business is generating a stable income source which has allowed me to be a stay at home mother.
Now, coming back to how a Malay content writer can build an online business.
If you are able to write in Bahasa Malaysia (BM), I can show you how you can follow our online business model, but you will be creating product articles in Malay.
I can show you what type of article to write in BM and I will also teach you how to engage with potential buyers on WhatsApp.
Calling ex-writers from Utusan Melayu
A special call out to Utusan Melayu ex-editors and writers.
In an article published on The Edge Daily back in 2018, I believe more than half of the company 1500 workers were offered voluntary separation scheme (VSS).
If you are a writer with Utusan Melayu and have taken the VSS offer, my husband and I would like to help you build your own online home business.
If you are able to write good content in Malay, please click the link below to contact me on WhatsApp and I will share with you how you can use your writing skill to start your own online home business.